I grew up in Hope Mills NC. Basketball revealed the competitor and leader in me, while music, especially through my years in the marching band, helped me navigate within larger organizations authentically. These experiences laid the foundation for my career and the work I do today. I believe that if enough of us don't have to worry about our basic needs, the world can heal sooner. Producing brands isn't just my profession; it's a journey of self-expression, a dance between the creative and strategic dimensions, where design serves as a catalyst for socio-economic impact.

My career began in 2017 as a web designer for a talk show slated to air on the Oprah Winfrey Network. After transitioning to a marketing designer and A&R role at a startup music label, 'The Hit Factory,' I launched my own brand design business, running it full-time for three years. I later served as Chief Brand Officer at RukDoc, a startup music multimedia company, before pivoting to brand production. As a Brand Producer, I fuse creative and strategic thinking, helping entrepreneurs and organizations not only be recognized for what they do but evolve into brands that resonate deeply and impactfully.